1956 Rolls-Royce Silver Cloud S1 by Lunaz
Owner: Lunaz Hosted by: Drake’s
Elegance and silence lay at the heart of Rolls-Royce’s long-standing philosophy. Lunaz takes inspiration from Sir Henry Royce’s unwavering commitment to pushing boundaries, to achieve the pinnacle of automotive luxury and refinement through the use of modern technologies. This Rolls-Royce Silver Cloud I, which is exclusively revealed at Concours on Savile Row, combines Lunaz’s unique electric powertrain with a meticulous full restoration carried out at the EV-conversion specialist’s Silverstone facility.
The result is an elevated expression of the original vehicle, blending its timeless spirit with an enhanced sense of reliability and effortless use. This car is a unique embodiment of each client’s character, courtesy of consultation with Lunaz’s design studio. Custom two-tone paint and high-grade leather are combined with bespoke cigar humidors and magnetised ashtrays that secure to the hand-made veneer rear tables.
Enhanced brakes, suspension and electro-hydraulic power steering, complemented by modern infotainment, audio system, air-conditioning, heated seats and reversing camera, uplift the integrity of the driver and passenger experience. The final car will be revealed on the first day of Concours on Savile Row – pictured is the mood board that inspired it…
Power: N/A | Top speed: N/A | 0-60mph: N/A
Drake's
Founded by Michael Drake in East London in 1977, Drakes's was originally a maker of men’s ‘Scarves, Shawls and Plaids'. The company soon expanded into handmade ties and handkerchiefs, with the brand ethos of ‘relaxed elegance'. Today, Drake's produces soft tailoring in Italy, traditional knitwear in Scotland and shirts at its own factory in Chard, Somerset, alongside premium jersey and an expansive range of outerwear, accessories and selvedge denim.